Facebook user share in the United States 2020, by genderFacebook is the most popular social network in the United States and as of November 2020, 54.7 percent of U.S. Facebook audiences were female, and 45.3 percent of users were male.
More than half of teens (54%) say they spend too much time on their cellphones, and 41% say they overdo it on social media. According to Common Sense Media, teens spend an average of nine hours a day online (paywall), compared to about six hours for those aged eight to 12 and 50 minutes for kids between 0 and eight.
Percentage of adults in the United States who use social networks as of February 2019, by gender
| Share of U.S. adults |
|---|
| Men | 65% |
| Women | 78% |
Ofcom's Children and Parents Media Use and Attitudes report found that 46% of 11-year-olds, 51% of 12-year-olds and 28% of 10-year-olds now have a social media profile.
Ofcom's Children and Parents Media Use and Attitudes report found that 46% of 11-year-olds, 51% of 12-year-olds and 28% of 10-year-olds now have a social media profile.
Age
- In the U.S., 18-29 year olds are the largest cohort on Facebook with 79% of the age demographic using the site.
- 69% of U.S. adults now report that they are Facebook users, of which 74% use Facebook daily.
- Only about 46% of those 65 and older in the U.S. use Facebook—more than double what it was in 2012.
The number of followers you have can be infinite, but the amount of followers that you should have is finite. With Instagram, you can only follow at most 7,500 people. For a personal Instagram account, the average number of followers is 150, and the idea of having a private account is to bond with friends and family.
After its launch in 2010, Instagram rapidly gained popularity, with one million registered users in two months, 10 million in a year, and 1 billion as of June 2018. In April 2012, Facebook acquired the service for approximately US$1 billion in cash and stock.
How old should kids be to use Instagram? According to the terms of service, you have to be 13, but there's no age-verification process, so it's very easy for kids under 13 to sign up. Common Sense rates Instagram for age 15 and up because of mature content, access to strangers, marketing ploys, and data collection.
60% of US TikTok users are aged between 16-24, according to a November 2019 release from Reuters. MarketingCharts TikTok data (March 2019) finds over 50% of TikTok users in the US are aged 18-34 – with a nearly even split between 18-24 year olds and 25-34 year olds.
Once an account reaches more than one million followers, the sky's the limit on what they charge. "It's somewhat of an unspoken rule that influencers can expect to be paid $10.00 for every 1,000 followers they have, once they hit the 100,000 threshold."
Social media is a big part of many teens' lives. A 2018 Pew Research Center survey of nearly 750 13- to 17-year-olds found that 45% are online almost constantly and 97% use a social media platform, such as YouTube, Facebook, Instagram or Snapchat.
1. Facebook – 2.23 billion MAUsFacebook is the biggest social media site around, with more than two billion people using it every month. That's almost a third of the world's population!
This is thanks to Instagram's expanded compatibility and improved versatility with mobile phones. Basically, being a mobile-ready, user-friendly and image-centered app makes Instagram a popular app and social network that has the potential to achieve bigger things in the coming years.
Although age is one factor in determining whether or not a child is ready for the pressures and risks of social media, it's only one of many variables that should be considered. At Protect Young Eyes, we operate under the assumption that no child for any reason should be using social media prior to age 13.
Subscribe today. It strengthens friendships. Studies, including Common Sense Media's “Social Media, Social Life: How Teens View Their Digital Lives” and the Pew Research Center's “Teens, Technology and Friendships” show that social media helps teenagers make friends and keep them. It can offer a sense of belonging.
Here are a few of the most popular sites that teenagers use, and how they work:
- Facebook. A free site where registered users (aged 13 and up) can share pictures, links, videos, and other content with their 'friends'.
- Instagram.
- Snapchat.
- TikTok.
- Tumblr.
- WhatsApp and messaging services.
As
of the measured period, 25 to 34 year
olds accounted for 26.3 percent of
Facebook users in the United States.
Distribution of Facebook users in the United States as of November 2020, by age group.
| Share of users |
|---|
| 13-17 | 2.8% |
| 18-24 | 15.3% |
| 25-34 | 26.3% |
| 35-44 | 18.3% |
The breakdown of demographics by age include:
- 51% of 13–17 year olds use Facebook.
- 76% of 18–24 year olds use Facebook.
- 84% of 25–30 year olds use Facebook.
- 79% of 30–49 year olds use Facebook.
- 68% of 50–64 year olds use Facebook.
- 46% of 65+ year olds use Facebook.
Percentage of U.S. adults who use Facebook as of February 2019, by age group
| Share of respondents |
|---|
| 18-29 | 79% |
| 30-49 | 79% |
| 50-64 | 68% |
| 65+ | 40% |
